Luis E. Landinez

Luis E. Landínez

Managing Director, Latin America

Luis E. Landínez leads RMN Electi’s business operations in Latin America. Luis has more than 28 years of business experience across the automotive, beverages, and technology sectors, as well as in plastic flexible packaging.

Previously, Luis had an outstanding executive career at General Motors, where he started in Human Resources and rose to the Regional Vice President of Human Resources and Labor Relations for all of South America before becoming the CEO for Ecuador, and then Vice President of Sales and Marketing for the Andean Region. In his 20+ years with GM, Luis successfully led a wide number of teams and employees, negotiated difficult union agreements, recruited executives, and coached many international executives.

After leaving GM, Luis became the CEO of Biela, a beer brand in Ecuador, and he effected the turnaround of the beleaguered brewery in under twenty months before successfully negotiating its sale to Heineken. This achievement showcases Luis’ executive management skills, his entrepreneurial and visionary spirit, and his commitment to results.

Luis received his law degree from La Sabana University in Colombia and a Master’s in Business Administration (MBA) the Fundação Getulio Vargas (FGV), one of Brazil’s most prominent business schools. GM University has also certified him as an executive coach. He serves on RMN Electi’s Board of Advisors.

llandinez@rmnelecti.com